The Role

Motimatic is building a marketing automation platform that helps organizations deliver the right message to the right audience at the right moment. Our system orchestrates creative development, campaign publishing, and optimization across major social networks and digital channels.

We are in the midst of a major platform rebuild designed to support more sophisticated campaign workflows, deeper integrations with advertising platforms, and a goal of developing AI-powered creative generation tools.

We are looking for a Senior Software Engineer to help design and build the core systems that power this platform.

This role reports directly to the CTO and will play a key role in shaping the architecture of Motimatic’s next-generation infrastructure.

What You’ll Work On

Motimatic sits at the intersection of adtech, automation, and behavioral science. Our platform coordinates creative generation, publishing, and optimization across multiple social networks and marketing channels.

As a senior engineer, you will help design and build systems that:

• Manage and orchestrate multi-channel digital campaigns
• Integrate with external APIs from social and advertising platforms
• Automate content publishing and campaign workflows
• Process campaign performance data and drive optimization
• Support AI-driven tools for creative generation and campaign production

You’ll work on systems that require strong thinking around scalability, reliability, and maintainability, while enabling rapid iteration for a product used by marketers and institutions.

Key Responsibilities System Design & Architecture

Design and implement scalable backend systems that power Motimatic’s campaign management and automation platform. You’ll help define architecture, select technologies, and ensure systems are reliable and extensible as the platform evolves.

Platform Development

Build and maintain core platform components including APIs, services, and data models that support campaign creation, publishing, and performance tracking.

Technical Leadership

Lead complex engineering initiatives from design through implementation. Contribute to architecture discussions, define engineering best practices, and mentor other engineers on the team.

Product Collaboration

Work closely with product and design teams to translate business requirements into scalable technical solutions.

Platform Evolution

Drive improvements to the platform’s performance, reliability, and developer experience. Introduce new technologies and approaches where they meaningfully improve the system.

Troubleshooting & Reliability

Investigate and resolve complex technical issues across the platform while improving system observability and operational resilience.

Qualifications Experience

• 8+ years of professional software engineering experience building production systems
• Experience developing backend services for SaaS or platform products
• Strong experience designing and maintaining scalable systems

Technical Skills

• Python (Django or similar frameworks)
• Modern frontend frameworks (React preferred)
• Relational databases (Postgres or similar)
• Experience designing APIs and service-oriented architectures

Infrastructure

• Familiarity with cloud infrastructure (AWS preferred)
• Experience working with CI/CD pipelines and deployment workflows

Problem Solving

• Ability to take ambiguous product requirements and translate them into structured technical solutions
• Strong debugging and systems thinking skills

Collaboration

• Comfortable working cross-functionally with product, design, and leadership
• Strong communication skills with both technical and non-technical stakeholders

Bonus

• Experience building marketing technology, adtech platforms, or data-driven applications
• Familiarity with social advertising APIs or campaign automation systems